macro influencer conversion rate
5 Numbers That Reveal Why Niche Adventure Travel Wins
Micro-niche travel influencers generate higher booking conversion and lower cost per acquisition than macro influencers, making them the most effective channel for adventure tourism brands. Niche Adventure Travel: Fueling Micro-Niche Growth In 2024, niche adventure travel accounts for 21% of global adventure bookings, up 15% from 2023, illustrating the explosive